QPR boss Mark Hughes was left ruing his side's profligacy after seeing their wait for a Premier League win this season extended to 11 games with a 1-0 defeat at Stoke.
The Rs have sunk back to the bottom of the table following a contest in which they were the better side for long periods, only to be undone by Charlie Adam's 52nd-minute strike.
Adel Taarabt wastefully chipped over for the visitors when presented with a good chance just before the interval and was unable to convert further opportunities after Adam's goal, while Potters goalkeeper Asmir Begovic did well to keep out an Esteban Granero effort.
Hughes was in many ways satisfied with his team's display but was frustrated at their failure to make it count.
"We've had this conversation too many times after games unfortunately," Hughes said. "We played well as the away side - I thought it was a decent away performance.
"We restricted Stoke to very few chances. In general play I thought we were the dominant team in terms of how we wanted to get the ball down and play, but the key at the moment is that we have to take chances when they present themselves.
"We created good opportunities, but unfortunately didn't take them."
Hughes was keen to defend Taarabt, rating the midfielder's overall performance as "really effective", but the manager admitted a lack of a clinical touch had cost QPR, as well as hesitant defending for Adam's goal, with the ball being allowed to bounce through to the Scot when Jon Walters nodded a free-kick his way in the box.
"In fairness to Adel, I played him through the middle and I thought he was really effective," Hughes said. "He understood what was required, got in between the lines and was causing Stoke a real problem, certainly in the first half.
"If we had got a goal, I think it would have capped an excellent first-half performance for us, but it wasn't to be and you know that at those points in games, if you don't take your chances then there is always the danger you will concede at the other end.
"Stoke will always put the ball into the box and you have to deal with things dropping around you. Unfortunately we made a mistake, one of the few we made today at the back - I thought defensively we were very good today, better than we have been in recent weeks.
"At the moment, every mistake we make is getting punished."
Although he has been publicly backed in recent weeks by QPR owner Tony Fernandes - who prior to kick-off had written "Keep the faith. Panic is not what the doc ordered" on his Twitter account - the pressure is increasing on Hughes.
Asked if he had spoken after the game to Fernandes, Hughes said: "I have not spoken to Tony - I spoke to him before."
Stoke boss Tony Pulis expressed some measure of sympathy for his fellow Welshman Hughes, although he emphasised the importance of grinding out results.
"We have played games this year that we should never have lost," said Pulis, whose team registered what was only their second win of the campaign and are up to 12th. "He (Hughes) will be disappointed, with the chances they have created today, that they haven't scored some goals, but you need to eke out results."