Sponsors are deserting the shambolic French side after the unseemly scenes which have blighted their presence at the World Cup.
At the weekend Quick, a fast-food company, pulled an advertising campaign which featured the disgraced Nicolas Anelka, as did multinational Procter and Gamble who were using him to endorse its Pringles brand.
On Monday, bank Credit Agricole announced it was "suspending our advertising campaign on insurance products that features the French team".
GDZ Suez is understood to be reviewing its deal with the French Football Federation (FFF) which is due to run until 2014.
"It's a global partnership," a spokesperson told the Independent. "We will certainly, once the World Cup is over, discuss the form of this partnership."
There was some good news from Adidas, itself under fire for the controversial and much-derided Jabulani ball. In a statement it said it was "appalled and saddened" by events surrounding the French team but would retain its sponsorship, although the commitment is hardly vital as the deal expires later this year.
Another major sponsor, Toyota, said it would stick by its own deal with the FFF while others were unavailable for comment.
Meanwhile, Anelka's brother and agent Claude has revealed that Chelsea have told their striker not to publicly discuss his World Cup expulsion.
"His club told him to say nothing for the moment, it's best that he waits until the end of the World Cup before talking," Claude Anelka told RTL radio. "He doesn't want to make things worse and it's best for the French team to finish hoping they can go as far as possible in the tournament before clarifying everything fron A to Z.
"My brother is a calm, kind guy. Something happened, but we'll have to wait until he gives a press conference so that he can give his side if the story."