Manchester United have expanded their global portfolio of partners by announcing a new deal with transportation company Uber.
The agreement will see a dedicated pick-up and drop-off zone set up at Old Trafford as well as the delivery of other United-themed content to Uber customers around the world.
Amy Friedlander Hoffman, head of business development and experiential marketing at Uber, said: "We're thrilled to be partnering with Manchester United to not only make match day transportation more seamless, but to deliver fans incredible experiences throughout the season, no matter where they are supporting from.''
Rides to the match, everywhere you watch - proud to have @Uber as our official partner https://t.co/5gvBRx0tpA. pic.twitter.com/ooDUu4FCWq
- Manchester United (@ManUtd) January 12, 2017
An Uber statement read: "From all corners of the globe, in hundreds of languages, each football season people come together to cheer for the team with one of the largest fan bases in the world: Manchester United. That's why we're thrilled today to announce Uber's first global sports partnership with Manchester United.
"We are proud that Manchester United is our first global sports partner, and over the next several weeks, we'll be revealing more details on what specific experiences Manchester United fans can expect to see in their home country. Until then, Glory, glory, Man United."