West Ham manager Sam Allardyce wants to add Arsenal to a list of conquests at Upton Park which includes Liverpool and Manchester City.
The Hammers were beaten 2-0 at Chelsea on Boxing Day, but have won six of their nine home games this season to help them challenge at the top end of the table in the Barclays Premier League.
"The last seven home games have been six wins and one draw," Allardyce said.
"I am relying on the home form that we have shown over the last seven games to be there in abundance on Sunday.
We have turned it into a real fortress again and I hope that is going to be the case against Arsenal."
Allardyce has revived the Hammers from relegation contenders to European hopefuls after his position was scrutinised last season.
His job remains in some doubt as his current contract expires at the end of the season, but he is relaxed.
"It's not a problem with me and never has been," Allardyce added.
"For me that will all be decided if and when the owners decide if they are ready."
Allardyce hopes to guide West Ham into the Olympic Stadium for the 2016-17 season, in a move similar to when Arsene Wenger took Arsenal from Highbury to the Emirates Stadium.
"He's been manager, accountant and financial director, there is no doubt about that," said Allardyce, paying tribute to Wenger.
"The man set out a fantastic team before they decided to move and then built a couple of brilliant young teams based on the fact that the same amount of finance didn't appear to be available to him.
"The one thing we have got to our advantage is that we don't have to pay 450 million pounds for our new stadium, which is the best bit of business ever done in football by a set of owners.
"I don't think there is any bit of business that has ever been as good as what David Gold and David Sullivan have done acquiring the Olympic Stadium.
"So what you have to do in football terms is use your money that has been saved on that development into the team to strengthen it and when the club gets there, be in a position where hopefully it is not concerned with its Premier League status."
One former Arsenal player has been a key performer for Allardyce this season.
Alex Song signed on a season-long loan from Barcelona and is the type of defensive midfielder Arsenal could do with.
"I expect him to be man of the match," added Allardyce, only partly in jest.
"He's been really good for us. He shows a lot of composure on the ball. His talent on the ball in midfield gives us lots of forward options and lots of attacking moves for us because of his ability on the ball."
Song (knee) and forward Diafra Sakho (back) are expected to return to West Ham's starting line-up after being rotated out of the starting XI for Friday's loss at Chelsea, but defender James Tomkins (hamstring) is likely to miss out again.
Allardyce knows Arsenal are fallible at the back, but the Hammers must still find a way through.
He added: "You have to get at them the right way and play the right way against Arsenal, to make sure you can try to get some times at the defence, which can be suspect.
"But you have to be good enough on the ball to get at those areas and if you can do that maybe you can catch them out."