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Arsene Wenger: No room for hairdryer treatment in 'sensitive' modern game

Arsene Wenger has hinted that there is no room in modern football management for the infamous 'hairdryer treatment' that was closely associated with former Manchester United manager Sir Alex Ferguson.

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The Arsenal boss began his managerial career at Nancy Lorraine in 1984 but feels things have changed significantly since, with the dressing-room dynamic shifting from an authoritarian approach to a more sensitive one.

"I believe that the modern generation is characterised in particular by the 'why?'" Wenger told Arsenal Magazine.

"You have to explain things to the people you manage -- people are better informed, better educated and want to know more.

"You are in a position where you have to explain why you do something and what the purpose of it all is -- and there are more demands made communication-wise.

"You are still the boss, and it is you who makes the decisions, but you have to explain things much better than you did 20 or 30 years ago.

"Modern society wants less pain, wants to suffer less and wants to be treated better in every aspect of modern life. Pain has to disappear, whether you go to the dentist or go to work.

"That's why man-management has become more sensitive as well, because you have to treat people better and in a more tactful way. It is the way in which society has moved."