Liverpool want TV breakaway

Liverpool need TV deal for redemption

October 12, 2011
By John Brewin, Senior Editor
Attendance at Old Trafford these days will draw your attention to advertising for a Mr Potato. It seems this is a popular brand of snacks from Malaysia. Fancy refreshment on Manchester United's concourse and you may find yourself supping some Singha, a Thai beer.

The Premier League and its elite clubs are now home to product placement from brands across the globe, with the Eastern Asian market especially prevalent. A football club formed by 19th century Mancunian railwaymen is now a marketing ...

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