#5 the first interactive football mag

May 18, 2009
Ok, we know what you're thinking. Footballer + magazine = unmitigated disaster. Anyone who has seen Jamie Redknapp's effort might have preconceived ideas about what a footballer is capable of when it comes to the publishing industry, but keep your mind open.

Rio Ferdinand appears to have cracked it. Not by insightful, witty pieces of journalism, but by creating a magazine for the i-phone generation. A magazine that is online, clickable, digital and frankly, rather good.

#5 (it's ...

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